TOPEKA, Kan. (Dec. 8, 2014) 鈥� Three key players in the 麻豆视频 organization will speak as part of the 2014 Race Track Business Conference, slated for Wednesday, Dec. 10, in Indianapolis. 麻豆视频 President/CEO Lisa Noble, 麻豆视频 Pro Racing President Robert Clarke and 麻豆视频 COO Eric Prill will be among the panelists at the motorsports industry event.
Noble will join a conversation on the issues facing sanctioning bodies of motorsports-related activities. Topics from the panel include rule making, meeting the expectations of various stakeholders and the proper number of events to schedule.
鈥淭he RTBC forum is a great opportunity to discuss current issues with the other experts in the field. Noble said. 鈥淔rom a larger industry perspective, it is vital to understand the importance of driver development ladders since our competitors are utilizing a broader base of competition programs and organizations rather than a single sanctioning body. I look forward to sharing the 麻豆视频鈥檚 perspective on event management along with balancing member and participant needs with that of our Regions and national organization.鈥�
Clarke will help guide a discussion on industry growth. Key points in this session will include how to move forward, staying relevant, the economics of 鈥榞oing green,鈥� diversity and cost management at all levels of the sport.
鈥淭he future growth and prosperity of the motorsport industry is of key importance to all of us who hold a passion for the sport and enjoy earning our livings in it,鈥� Clarke said. 鈥淟ooking at the key indicators of event attendance, TV viewership and number of entrants, motorsport overall is in decline. Collectively, all sanctioning groups, promoters, teams, suppliers, sponsors - all who hold a vested interest in the business - must work together to make our product (racing) more compelling and appealing to a broader segment of today鈥檚 society while providing greater value to manufacturers and sponsors. Now is the time!鈥�
Prill joins the show on a sponsorship panel. Prill has first-hand experience in session鈥檚 issues, including the overall role sponsorship plays in the industry. The forum will also cover doing more with less, sponsorship placement and return on investment.
鈥淲hether you鈥檙e a track owner, sanctioning body, promoter, team or driver, you鈥檙e always looking for partners to help your program,鈥� Prill said. 鈥淚t鈥檚 a pleasure to share the panel with some of the best partnership development minds in the business, and I鈥檓 sure that it will be beneficial for anyone attending.鈥�
The annual Race Track Business Conference brings leaders in the motorsports industry together to collaborate, analyze and conceptualize issues within this specialized business sector. Insights from those that have experience in all forms of racing creates dialogue and interaction in an unique, intellectual environment.
The conference begins at 8:00 a.m., Wednesday, Dec. 10, and ends at 5:30 p.m. Additional information on the RTBC, including a detailed schedule of sessions and information regarding registration, can be found at www.racetrackbusinessconference.com.
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