Valvoline Inc. and Â鶹ÊÓƵ have renewed an old friendship, with the global lubricants marketer and the 65,000-member enthusiasts club joining hands in a partnership for 2020.
As a portion of the renewed partnership, Valvoline is collecting its professional drivers for a chance to race against a select group of Â鶹ÊÓƵ members during the Team Valvoline ProAm 50 this Saturday, April 25 on the iRacing version of Watkins Glen International as part of the Hoosier Racing Tire Â鶹ÊÓƵ eSports Super Tour. Among the Team Valvoline members are Hendrick Motorsports drivers Chase Elliott and Alex Bowman, with other Valvoline pros to be determined.
A select group of Â鶹ÊÓƵ members will be invited to participate in the race, using the Cadillac CTS.V that has been racing in the Touring group for Â鶹ÊÓƵ Super Tour events. The invitations will be based on a variety of criteria, including participation, sportsmanship and success at the previous three rounds of the Â鶹ÊÓƵ’s eMotorsports series. The Team Valvoline ProAm 50 will utilize the NASCAR circuit at Watkins Glen, while the traditional Super Tour full course will be used for the Â鶹ÊÓƵ classes.
The top finishing Â鶹ÊÓƵ driver will receive a Valvoline care pack of lubricants for their real-life car, including motor oil, gear oil and coolant. Other finishers have a chance to win a Team Valvoline prize pack consisting of Valvoline hats, t-shirts and other swag.
The virtual race will be along with all the Hoosier Â鶹ÊÓƵ eSports Super Tour races on Saturday.
In addition to the Team Valvoline ProAm 50, Valvoline returns as a monthly partner for Â鶹ÊÓƵ’s Track Night in America driven by Tire Rack program. Valvoline will offer discount codes for $25 off a Track Night in America entry during their month.
Representatives from Valvoline will be on site throughout the Â鶹ÊÓƵ’s 2020 season.
“Valvoline and the Â鶹ÊÓƵ were nearly synonymous for many years, and now they’re back with us to have some fun with our members and provide value for Track Night in America,” Heyward Wagner, Senior Director, Marketing and Experiential Programs, said. “This is part of a focus on a true grassroots effort by Valvoline to engage the eager motorsports enthusiasts in the Â鶹ÊÓƵ and that attend Track Night, and we’re happy to play matchmaker and get them together.”
Â鶹ÊÓƵ ValvolineTM
Valvoline Inc. (NYSE: VVV) is a leading worldwide marketer and supplier of premium branded lubricants and automotive services, with sales in more than 140 countries. Established in 1866, the company’s heritage spans more than 150 years, during which time it has developed powerful brand recognition across multiple product and service channels. Valvoline ranks as the No. 3 passenger car motor oil brand in the DIY market by volume. It operates and franchises approximately 1,400 quick-lube locations, and it is the No. 2 chain by number of stores in the United States under the Valvoline Instant Oil ChangeSM brand and the No. 3 chain by number of stores in Canada under the Valvoline Great Canadian Oil Change brand. It also markets Valvoline lubricants and automotive chemicals, including the Valvoline High Mileage with MaxLife technology motor oil for engines over 75,000 miles; Valvoline Advanced Full Synthetic motor oil; Valvoline Premium Blue™ heavy-duty motor oil; Valvoline Multi-Vehicle Automatic Transmission Fluid; and Zerex™ antifreeze. To learn more, visit.
